# Frequently asked questions **Templates** 1. ***What is the timeline to get approved by meta ?***\ Meta will approve the templates within 24 hrs, generally it will take upto 10-15 mins to get approval after creation. 2. ***What is the difference between marketing, utility & authentication ?***\ Marketing is promotional message, Utility will be provide the Information about the updates & Authentication is sharing the OTP to login into accounts. 3. ***What are the charges for the templates ?***\ For India, Marketing will be 77 paisa/ conversation, Utility cost you 33paisa/conversation, Service will be 0.33 paisa/conversation. Other countries : 4. ***How many buttons i can add in the templates ?***\ You can add up to 10 Buttons where maximum 2 Website buttons & 1 Call to action rest of them will be Quick reply button ! We suggest you to add the stop promotion in the marketing templates. 5. ***What are types of header in the templates ?***\ Headers can be Any media like JPEG, PNG, Audio & PDF in the templates. 6. ***What is character limit in the templates ?***\ You can use up to 1024 Characters limit in the templates --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.whatstool.business/templates/frequently-asked-questions.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.