> For the complete documentation index, see [llms.txt](https://docs.whatstool.business/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.whatstool.business/campaign/whatstool-business-campaign-guide.md).

# WhatsTool Business Campaign guide

With WhatsTool Business Broadcast feature, sending messages, updates, and promotions to a large group of recipients has never been easier. Reach your audience with efficiency and ease.

Campaigns in WhatsApp API hold significant importance for businesses and organizations looking to engage with their audience effectively.

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<summary>Broadcast to unlimited contacts</summary>

Retargeting is a powerful feature to retarget users who might have shown interest in your product with personalised offers

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<summary>Text Reply Analytics</summary>

Once you run a campaign on WTB, if your customers start responding then the product provides analytics about the customers who have responded via messages.

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<summary>Retargeting</summary>

Retargeting is a powerful feature to retarget users who might have shown interest in your product with personalised offers

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<summary>Export Analytics</summary>

All the campaign analytics can be downloaded in CSV format

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<summary>Button clicked Analytics</summary>

Campaigns will have multiple quick reply buttons and WTB provides complete analytics on these buttons such as how many customers clicked and thereafter what action was taken

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<summary>Schedule the Broadcast</summary>

This feature allows you to schedule your campaign in the future at your convenience rather than sending it now

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<summary>Session message</summary>

Within an ongoing chat with a customer, for the next 24 hours session chat allows free communication without being charged any fees.

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